Your instincts are your personal source of wisdom and it is not easy to listen to this still,small voice within.It often becomes difficult to listen  to your instincts when the world around you pressures you to conform to its dictates.Nevertheless,you must listen to those hunches and feeling that comes to you when you most need them.They can also give you fulfillment and abundance you may seek.

In my view,as we grow older,we give far greater respect to our instincts and to the natural reservoir of intuition that stayes within each one of us.The impressions we receive when we first meet a new person or that inner  sense of wisdom that softly dictates us in the right direction during a difficult time have now come to  play larger part in the way we work and live.It looks like that with age comes the corresponding power and ability to trust our own instincts

IT has been found that our personal instincts grow stronger when we live “on purpose”, which  precisely means spending our days on activities that advance us along the path to our legacy.When you are doing the right things and living the way nature intended us to live,we liberate the fullness of the person we really are.

The Indian philosopher Patanjali has well said:

When you are inspired by some great purpose,some extraordinary projects,all your thoughts break their bonds:your mind transcends limitations,your consciousness expands in every direction,and you find yourself in a new,great and wonderful world.Dormant forces,faculties and talents become alive,and you discover yourself to be a greater person by far than you ever dreamed yourself to be.



1-The first step is to know how to sell yourself before you sell your product-demonstrate your charm,charisma and business etiquettes.

2-The second step is to know what to sell (Product knowledge).

3-The third step is to know where &to whom to sell the product(Markets and Customers)

4-The fourth step is to know the use  of the product in specific market and outlets(Application)

5-The fifth step is to know-how to organize and oversee a marketing territory(Territory Management)

6- The sixth step is to know execution of territory marketing plan on a daily,weekly and monthly basis.(Time Management)

7-The seventh step is to know-how to market the product in the most effective way(Marketing Technique)

8-The eighth step is to know-who should market the product(Marketing Team)

9-The ninth step is to know-why should the customers buy the product.(Benefits & value addition)

10-The tenth step is to know-what is the proof that your product is good(Quality proof from reputed labs)

These are the basic,systematic and foolproof marketing approach which you may have to stratagize and fine tune according to market and customers needs and effectively market your product to step-up your company’s bottom line eg PROFIT.






We start to live our lives from the day we start to take our very first  breath that god has given to us.Our purpose starts to take shape.With that first breath,we also step in the world which has endless failure for people who give up and astounding success for individuals who never give up trying.Money,fame ,success…all this has no meaning if the person has not worked harder and harder each day in order to achieve it.

We often hear…”HARDWORK IS THE KEY TO SUCCESS”;for achieving anything, hardwork is must.Work is a great rescue for all difficulties.Constant vigilance and dedication towards work is the price that we pay to gain success in life.Without hardwork, one cannot achieve,but can only dream and desire of achieving it.People go through certain phases in life….good and tough times.We are all humans,we all have that capability to make life as it existed in our dreams.When our time to experience that ‘dream’finally arrives,we forget almost everything and we ultimately get lost in that success,that success which we have been desperately wanting since forever.But somehow,when we actually start to live that dream,we forget about how to make it last forever.In that particular time we only think of our present and not future and hence we face hardship in our future.

The longest journey that we as human being will ever go through is the journey of life.Life has its ups and downs and at the most unexpected time,can go into a horrifying downfall,which has rough and bumpy corners.We eventually ask ourselves,”do we have any control on what our future holds or which turn we will take?

It is  true that life cannot be perfect all the time.Once in a life time,every person faces ups and downs in their lives.It is also  true that an individual with his strength to hold on and with the power of determination can conquer any battle,even if it is the “BATTLE OF LIFE”.Man is born to to work,prosper and grow in life.Just like steel,he shines in use and rusts in rest.

How does it matter if a man lives for ninety years and it is all a story of idleness and wasted opportunities? Lord Jesus Christ died when he was hardly thirty,Lenin died before he was sixty,and yet they have impressions on human history.Idleness  is truly a curse.If we waste time,time shall waste us.A life crammed with work is a life bubbling with a joy of success.Great men of the world were born as unfortunates in cottages but they died in idols,in palaces.

To sum up,greatness and success lie in hard,honest and selfless can be hard to understand and I don’t think even the person most in touch with themselves knows why they were put on  this earth.I believe that we were put on this earth for a reason,big or small.Do we have a plan of our life set out for us already,that we have to follow,no matter how much we try to change it!!




1-Everyone without exception has a talent that comes easy to them.It could be a talent for number,running a business,acting,public speaking and for getting along with people…whatever! If you can find something you are really good at,you are more likely to succeed at it.You have given yourself a head-start.

2-The corollary to finding your talent,of course,is denying what you are best at.The only thing worse than not finding your genius is finding it and wasting it.

3-Tomorrow will take care of itself.There is lot to be said for having long terms goal,for having a vision of where you want to be in a month,a year or a decade,but not if it binds you to the importance of what you are doing now.We should be more impressed with people who can focus on problems that need immediate attention.They build their success step-by-step,by concentrating on each challenge,as if it is the only thing that matters.


Don’t be distracted by what others do-unless you can use it to inspire you.

4-People have two options when they are in a jam.They can try to waffle around the problem or they can open their soul and tell the truth.

CANDOUR IS THE BETTER OPTION(being open and honest).

When in doubt,I am very upfront.If I have done anything wrong,I just admit it.If I am mad,I say so.If I am disappointed,I let people know.Candour is not only personally therapeutic,but it tends to calm most raw nerves.

Candour can also set you apart from the crowd.Most people are not as candid as they should be about what they have done or what they can do for you.Be candid with people in those moments when you have achieved far less than will find that they are more likely to remember your frankness instead of your failings.They are also more likely to forgive you and to be equally candid with you.

5-We have all known people who can light up a room.They lift people’s spirit with their energy,good humour and confidence simply by walking through the door.Enthusiasm is contagious.And when other people catch it,they will go out of their way to accommodate you,sometimes even when it is inconvenience to him.

6-The best thing about doing what you love is that it empowers you to keep  going to endure the hardships and sacrifices long after your opponents have quit for the day.That advantage is very hard for others to overcome.In fact,the hardship tend to become a satisfying part of the process.If you don’t love what you are doing,you don’t love succeeding at it.In fact you won’t succeed at all.

7-You have to have fire in your belly.If that is not there in whatever you do,you can never experience MAGIC MOMENTS in your life and career.



To be an effective leader, your people have to trust you and they have to be sold your vision.To get people develop such confidence in your leadership ability, you have to help them reach their own goal, and you have to possess an energy and positive attitude that is contagious-Says Ravi Singh

What makes people want to follow a particular leader? Honestly,there has never been much of a mystery about it.People want to be guided by those they respect, who are worthy of being followed and by those who have a clear sense of direction.So to become a successful leader,we have to convince our followers-not over ourselves or our superiors that we are credible leaders who are worthy of being followed!!

  1. GREAT MANAGERS vs GREAT LEADERS:There is a whole of a difference between a great manager and a great leader.Managers are people who do things right while leaders are people who do the right things.

  1. BE SOMEONE WHOM YOUR FOLLOWERS TRUST: You gain the trust of others by keeping your word,by doing what you you say will do.It is also important to stand up for your beliefs instead of shifting direction every time there is change in wind.People like to trust those they can count on,even when they disagree with their viewpoint, more than people they agree but who shift positions frequently.

  1. CONVINCE PEOPLE THAT YOU CAN MEET THEIR NEEDS: You begin by becoming good listener,and do something that convince them that you have their interest at heart.

  1. PROVING YOUR COMPETENCE: The surest way to prove your competence is to be consistently right.Obviously,that is not always going to be the case.Since you cannot exert total control over your track record,atleast try this!! Be clear what you know and what you do not know.Don’t pretend you have got all answers,or you have powers over factors which you cannot control. Continue your own education through training programme,by reading, and by talking to industry people outside your company.Therefore,continuously work to improve yourself.

  1. TOP 10 CHARACTERISTIC OF A LEADER: Integrity, imaginative/visionary, Competent, Forward-looking, Inspiring, Intelligent, Fair-minded, Broad-minded, courageous and Straightforward.

DEVELOPING A VISION:Picture what it must have been like for Piano turned milkshake-mixture salesman Ray Kroc to deliver eight machines to Richard & Maurice McDonald’s Bernardino Restaurant in 1952 to discover the line of customers waiting for hamburger and to come to sudden realization that he could probably make a fortune by franchising the McDonald brother’s drive-in-restaurant.(During the next five year’s Kroc organized a chain of 228 McDonald’s restaurant-the rest is, as we all know, is history)

The first basic ingredient of leadership is a guiding vision. Visionaries are able to focus sharply on a future that is filled with creative fresh ideas. Leaders reach for any opportunities to change, grow and improve and out of that reaching, they develop a vision for what needs to be done.

Find something that is not broken and fix it before it breaks. Assume that someday your company’s practices and products will be all wrong, and before that time arrives, figure out a way to improve or replace them.





1-ACCEPTABILITY: You must have pleasing manners,etiquette’s & charm so that you are first acceptable to others before you achieve anything through ‘PEOPLE’

2-ATTITUDE: Very important.Right attitude and body-language helps you to think and react positively in any given situation.

3-HONESTY:You should be honest to yourself,others and in everything you do.

4-FOCUS: You should have 100% focus on your target,like in Mahabharat,Arjun had his focus on eye lid of fish.He could not see anything else.

5-ORGANISE:You must organize yourself and all your resources in hand.

6-CREATIVE APPROACH: Creative mind is a fertile mind which helps you to ‘think and do’ things differently and achieve your objective in a non-conventional manner.

7-HARD WORK& DEDICATION:There is absolutely no shortcut to hard work and total dedication is a must.

8-FIRE IN BELLY:Also known as ‘X’factor.Fire within you is a must to succeed in any walk of life.

9-DO & THINK RIGHT:IN any complex situation,you must ask the right question rather than addressing wrong  question.Similarly,you must do the right things than doing wrong things rightly.

10-COMMONSENSE:Most effective human tools to achieve anything in life.





1-BE LOYAL: Bosses can forgive carelessness,stupidity,tardiness and the occasional temper tantrum.These can be corrected,BUT DISLOYALTY IS A TRUE CHARACTER FLAW.You cannot and will not be TRUSTED.Remember this.


2-KEEP THE BOSS INFORMED: Such as about what you are doing,where you are,who you are to and why.Bomb the boss with all relevant information until he says ‘STOP’.No one has ever lost his job for telling the boss too much.


3- EMBRACE THE CHANGE: Even if you do not understand it.Any boss,as part of his job, instigate change.It is not your job to resist.


4-RESPECT BOSS’S TIME:If you need 30 minute with him,do not  take 60.Better yet,take 20.


5-DON’T TREAD ON HIS TURF: Atleast not without his permission.


6-FOLLOW UP QUICKLY: Bosses do not pull out a stop watch when they give a command.But,trust me,their internal clock is ticking.


7-VEILD COMMAND:Like most people,you probably have the good sense to obey a direct command.If the boss says ‘jump’ you jump.But the best bosses are not so crude.They want subordinate to think for themselves and,therefore,they do not give explicit orders.They imply.BE ALERT TO THIS.


8-BE A CALMING INFLUENCE: Being a calm voice is a wise strategy in almost any any situation.The more heated the other party is,the cooler you should be.If you can keep your head,while all those around you are losing theirs,YOUR AUTHORITY WILL ALWAYS EXCEED THEIRS.


9-STICK TO POINT:One of the easiest way to influence a situation is to help the participant stay in the subject.People gravitate not only to the wise person but to the disciplined one as well.


10-BE SELF STARTER: Do not rely on someone  else’s initiates.Take the initiatives yourself.In most group situations,the person who initiate a project or concept usually becomes the authority in the area.


11-PRAISE PEOPLE: Praise is a subtle and wonderfully effective way to gain influence over people.It is effective because three things happen when you praise someone.1- the person likes hearing it; 2- he likes you for saying it; 3- he wants to hear more.


12-RANCH ON ONE BOSS: Do not bet on  the ranch on one boss.Each of us knows employees who take advantage of their proximity or access to the head of their company.Having a mentor or ally in the top ranks can give your career a powerful boost.But billing your career on the boss is a double edged sword-please avoid it!!


13-USE THE BOSS: Bosses like to be used,no matter how isolated they seem or how far removed from day-to-day activity.Every boss loves to be given an opportunity to demonstrate that he or she can still hack it in the tenches.


14-ACT AS IF YOU HAVE INFLUENCE:As a general rule,if you want to become the boss,start acting like one.The people who go ahead are not necessarily smarter.They simply have a better understanding of this influence and they are not afraid to exercise it.While their rivals are making a recommendation,the winners are already in action.