Yes, You have heard it right!
BUT CHANGE IS THE NEED OF THE HOUR! IT IS MUST!
Getting people to change their behavior can feel like an impossible task.Even when the change is positive, people find it difficult to embrace something new.
May I suggest you three ways to approach desired change to make it more palatable.
- Focus on joy,not fear: fear may seem like a powerful motivator, but it actually can make people freeze. Instead, focus on the positives of the new behavior and the joy people will derive from it.
- Create the crowd: Despite our professed love of individuality, people still want to fit in with the crowd. Have someone people respect model the new behavior.
- Harness momentum: One bank got customers to change their saving habits by rounding up their debit card purchases and putting the extra in a saving account. Make the new behavior easy to master by integrating it with something people already do.